Effective Date: April 10, 2026
1. Introduction and Accountability
ProLAND Asset Management Corp. ("ProLAND", "we", "us", or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy outlines our practices in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA), Alberta's Personal Information Protection Act (PIPA), and Canada's Anti-Spam Legislation (CASL).
We are accountable for the personal information under our control and have designated a Privacy Officer who is responsible for ensuring our compliance with this policy.
2. What Personal Information We Collect
We collect information that you voluntarily provide to us when expressing interest in our Master Lease program, requesting a Yield Audit, or accessing the Owner Portal. This includes:
- Contact Information: Name, email address, phone number, and mailing address.
- Property Information: Address, current rental income, property grade, layout (beds/baths), and operational expenses.
- Financial Information: Should we enter into a Master Lease Agreement, we collect banking details (for direct deposit of your guaranteed rent) and corporate tax information.
- Technical Information: IP addresses, browser types, operating systems, and usage data collected via cookies when you navigate our site.
3. Purposes of Collection
We collect and use your personal information exclusively for reasonable business purposes, including to:
- Evaluate your property for our Principal Corporate Tenant (Master Lease) program.
- Generate customized Yield Audits, financial models, and property analysis reports.
- Provide secure access to the digital Owner Portal, enabling transparent tracking of financials and inspections.
- Facilitate the drafting and execution of legally binding Master Lease Agreements.
- Communicate with you regarding our services, market updates, and relevant marketing (in compliance with CASL).
- Improve our website performance, user experience, and automated AI infrastructure.
4. Consent
By submitting your information through our lead capture forms, calculators, or contact pages, you grant us your express consent to collect, use, and store your data as outlined in this policy. You may withdraw your consent at any time, subject to legal or contractual restrictions, by contacting our Privacy Officer.
5. Information Sharing and Disclosure
We do not sell, rent, or trade your personal information to third parties. We only share information under the following strict conditions:
- Service Providers: We may share data with trusted third-party infrastructure partners (such as our Odoo CRM hosting provider, AWS, or LanceDB) strictly for the purpose of operating our business. These providers are bound by strict confidentiality agreements.
- Legal Requirements: We may disclose information if required to do so by law, court order, or regulatory authority (e.g., CRA audits, RTDRS documentation if historically relevant).
6. Data Sovereignty and Security Safeguards
ProLAND operates a highly secure, AI-driven infrastructure. We protect your data using robust technical, physical, and administrative safeguards, including end-to-end encryption, multi-factor authentication (MFA) for our staff, and strict access controls. To comply with Canadian data sovereignty preferences, our primary CRM and portal databases are hosted on secure servers located within North America, heavily prioritizing Canadian data centers where available.
7. Canada's Anti-Spam Legislation (CASL)
We are fully compliant with CASL. When you provide your email address to request a report or Yield Audit, you are providing express consent to receive that document and relevant follow-up commercial electronic messages (CEMs). You may seamlessly unsubscribe from our mailing lists at any time by clicking the "Unsubscribe" link at the bottom of any marketing email, and your request will be honored within 10 business days.
8. Data Retention and Accuracy
We retain personal information only for as long as it is necessary to fulfill the purposes for which it was collected or to comply with applicable legal, tax, or accounting requirements. We take reasonable steps to ensure your information is accurate and up-to-date.
9. Your Rights (Access and Correction)
Under PIPEDA and PIPA, you have the right to request access to the personal information we hold about you. You may also request corrections to any inaccurate or incomplete data. To exercise these rights, please submit a written request to our Privacy Officer.
10. Changes to This Policy
We reserve the right to update this Privacy Policy to reflect changes in our practices, technology, or legal obligations. We will post the revised policy on this page with an updated "Effective Date".
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact our Privacy Officer at:
ProLAND Asset Management Corp.
Edmonton, Alberta, Canada
Email: compliance@prolandassetmanagement.ca